Design leadership tempered in practice, grounded in impact. Current work Strengths-based emotional learning for Black and Latinx kids Recent work Featured work ➔ Work Building design from zero Repositioning trades education Measuring social impact design Recent note All notes ➔ Notes Most design hiring failures are stage failures. Most early-stage companies hire their first design leader at the wrong moment, in the wrong shape. Each stage demands a different shape of design function, and the most common hiring mistakes are mismatches between stage and shape.